The new Italian cargo airline
Propaganda3 built the website for Italy’s new air-freight company. We presented three prototype proposals with three distinct visual directions. Once the prototype was selected, we drafted the copy and retouched the images provided directly by the airline.
Optimized content usability
Clear information across all digital devices
A key aspect was how information would be conveyed through the site. Content was organized with supporting imagery, bullet points, bold highlights, and a world map to showcase the airline’s main routes and target markets.
All content was carefully adapted—with the necessary tweaks—for the mobile version as well.
